There are many reasons why you should keep coming back to the same coffee shop, and to become a regular customer.
Here are some facts. Coffee is the second most traded commodity on the planet, after oil. 25 million coffee farmers work in coffee growing regions, mostly in equatorial nations. The ‘coffee belt’: more than 500 billion cups of coffee are consumed each year; it is a $100 billion industry. According to Statista, around 157.38 millions 60kg bags were consumed by consumers worldwide in 2016/17.
Coffee shops are a hot commodity. People crave more coffee, and there are 10 reasons why they love them. We did some deeper research and discovered several reasons people love coffee shops.
1.You are Getting Coffee
Coffee is a popular choice for morning and afternoon coffee. The U.S. market for specialty coffee is growing by 20% annually and accounts for almost 8% of its 18 billion-dollar annual sales. According to statistics, the average American coffee drinker consumes 3.1 cups per day. Due to the growth of coffee markets like China (where the average person drinks just three cups per year), there is still plenty of opportunity for the bean industry to expand and find new customers for their coffee shop Conroe.
2.You are Getting a Caffeine Fix
You did so well today that you almost blacked out. Next thing you know you’re in line, and it’s time to order. Filtered coffee usually contains 90 mg, while espresso has 80 mg.
The caffeine in coffee is absorbed into the bloodstream. It then travels to the brain. Numerous controlled human studies have shown that coffee has a positive effect on brain function. This includes memory, mood, energy, reaction times, and general mental function. Coffee can not only increase energy levels, but it also improves mood, concentration, and memory.
3.You are Getting Breakfast
It is easy to live in a hurry and eat breakfast at a coffee shop feels more like a reality than a luxury. On the way to work, you can always get a warm breakfast and a hot cup of coffee. You can find a wide variety of breakfast options, from McDonalds to fine dining establishments. Nestle China, for example, launched a series campaign to promote long-term health this year: “Healthy Breakfast”, “Pleasure Break”, and “More Exercise.” Nestle, in collaboration with the Chinese government and Meituan Dianping, the largest third-party delivery and takeout service, aims to promote healthy breakfast.
There is a huge demand for breakfast delivery services as more Chinese young professionals join the workforce. It might be a good idea to focus on growing customers and give them what they want from the first minute of their day. Nestle also owns Blue Bottle, Nespresso and Nespresso coffee brands. Nestle also recently purchased Starbucks’ packaged coffee business.
4.You are Stalking Your Barista Crush
Your business’s primary connection to customers is your frontline staff, just like any other business. They are not only responsible for making the coffee but also play a significant role in shaping the culture of your company. If the barista makes poor quality latte, or is rude to customers, it doesn’t matter how much you spend on the best coffee. Your coffee shop could benefit from a friendly and skilled barista.
5.You are doing some studying
You’re sitting down with a cold brew while you organize your flashcards, review the study guide, and listen to a YouTube lecture. It’s test day. Sitting next to someone who is busy typing can actually increase your concentration and mental effort. Two experiments by Belgian psychologists Sarah Beurms and Kobe Desender showed that concentration can be contagious when it is given the right conditions. This explains why studying at work is difficult and so many people prefer to study in coffee shops.
It might prove to be a good idea to have a lot of students working in your shop. Shiru Cafe is a Japanese-owned coffee shop located on Brown University’s campus. In exchange for students’ personal information, the coffee shop gave away cups of coffee in return for their name, phone number and email address. They also offered to share concentrations in school as well as professional interests. Students agree to receive information from corporate sponsors, including logos, apps and digital ads in stores and on mobile devices. Signs and surveys are also available. Shiru Cafe may also gain a lot of information about their customers by having students use an app on their phones. This data could be used to sell later. A free cup of coffee and huge data? Easy.
6.You like the Vibe
If you are an artist or creative, this is the place where your best ideas come to life. The energy and smell of coffee shops can get your creative juices going. It is truly amazing how you managed to keep sipping one 50c shot of espresso for four hours.
7.You don’t have Internet
Another situation we all encountered was no WiFi at our home, and all neighbours have passwords harder than 12345678.
There is only one solution to this problem: go out for a cup or coffee and unlimited Internet access at a local cafe. Coffee shop owners who are successful have gone beyond selling coffee and created environments that encourage long-term visits. This includes working remotely from their laptops or surfing the Internet. The way we live is changing because of wireless technology. Hotspots are wireless access points that provide internet access. They can be found at airports, coffee shops, and hotels. Some provide free access, while others require a paid subscription. One way to increase your chances of success is to offer free wireless Internet access in a coffee shop. The option is now available for people to connect over a cup or over the internet.
8.You Want Instagram Likes
All of us are going through adulthood in 21st-century America, and social media plays a major role in our social interactions.
This Instagram obsession also works in the other direction and helps to build brand image for a coffee shop. According to Zizzi research, 18-35 year-olds spend five days per year looking at food photos on Instagram. 30% would not eat at a restaurant if they had a poor Instagram presence. As for the reasons why: people like to know if they will enjoy their experience/food/drink even before going there. This saves time and money, and allows people to see if they can take good pictures. Social media is a great way to see if your team is connecting with your audience. If your team is posting lots of photos, it means you are doing something right.
9.You are at a Business Meeting
It’s not just about working at your job. It can take place anywhere. People were looking for a less formal and strict work environment long before We Work was created. They not only work at a coffee shop, but also attend job interviews and business negotiation meetings. Coffee shops are a social hub that allows people to feel connected and open to other ideas.
10.You are on a First Date
Now that you have her/his number, it’s time for you to meet in person (unless you are new friends and met offline via Tinder). You should go to a quaint coffee shop to let your date know you’re cool. You might lose your coffee buddy.